Achieve your dreams – grow your balloon business!

Joette Giardina

Joette Giardina

Mentor. Motivator. Speaker.

Achieve your dreams – grow your balloon business!

Dream it Believe it Achieve it with all might

Last week was my 13th year on the campus of Florida Southern College for Homecoming weekend. While I was on campus for 11 hours on Friday, I kept thinking about the decor I have created over the years for the campus, and how Party People grew over the years, just as the college campus has grown with many new buildings and departments created over the last 13 years. My original contact with the campus asked for 2 balloons on a weight for their events. As I attended workshops and conventions in the balloon industry I would Educate my clients, and show them all the new things I could create for them, and over time they ordered new items. We still create a lot of 3, 5 and 7 helium balloon clusters, however we also do a lot of Arches, Columns, Topiary’s on a consistent basis. It’s great to have a repeat client like a college campus that has so many different departments and events that can be accented with balloon and fabric decor year round. For Homecoming weekend our team put up decor at over a dozen event locations on campus and 2 off campus events. Here are just a few of the classic decor items.

Florida southern homecoming sign balloons florida southern homecoming go mocs

Florida Southern Homecoming 2016 wellness arch and cp

I started with a DREAM:

Be my own boss

Create amazing events for my clients

I Believed with all my heart that I could achieve my goals:

My Mom and Dad raised me that if you work hard enough in life you can achieve anything you set your mind to. I am so thankful that I was brought up believing in myself.

When I was provided the opportunity to purchase a balloon decor company in Lakeland I seized the moment to change my life and do something I enjoyed!

Achieve it

With all my might I worked CRAZY hours, in some wild situations to increase the income of my business to meet the needs of my family.


Working for yourself is not always as glamorous as it first sounds!

There is a lot to learn and do to make a balloon business profitable.

If you are determined to reach your goals…you can with the investment of Time, Money, and lots of Effort!

Here are 5 tips on your path to success:

#1 Treat your business like a business – If you wish to earn a steady income from balloons – no matter if its $200 a week or $2,000 a week or more – you need to be set up as a business

tips to getting business license plus resources for your business.

#2 WRITE down your goals. Most people in the balloon industry are creative – like to think on their feet, and the thought of sitting at the computer for hours making up a plan does not sound super exciting. To achieve your goals you have to know what they are and set a plan of action.

#3 Create systems and action plan to reach the goals, and work on it daily!

#4 Access resources to support you as your business grows.

#5 Track your success. Know your numbers, Sales, expenses, overhead and Profit.

When you set a system to track and review this information you will know if you are reaching your goals.

Bottom line is you have to devote time, energy and your passion into your business daily to make your goals a reality.

None of us are born with all the knowledge to run a successful business, there are so many moving parts, make use of the resources in your local area and online through the balloon world and business world to create the strong business of your dreams!

If you need HELP to set up your plan, refine your plan, set action steps in place and would like a cheer leader along the way that has been in your shoes – that’s what is here for. I would love to work with you on a one to one basis to make your dreams reality. Pick the coaching plan best for you

If you have your Goals set and would just like a Monthly Pick up of energy from our monthly webinars, an opportunity to hear from another Balloon Business Owner on what things they have done to increase their profits. Each month I learn something new to apply to Party People to keep the business growing. Webinar details next class is Wednesday March 23 with Steven Jones, Profiting from Trade Shows.

Looking forward to meeting many of you at World Balloon Convention in just 2 weeks in New Orleans! Come by our vendor booth on Friday of WBC!

I will post lots of photos to share the experience with those unable to join us and follow me on Twitter and Periscope as I will Periscope from New Orleans @ballooncoach

Your Partner in Success,

Joette Signature 1

Joette Giardina, CBA

Mentor. Motivator. Speaker.

Elevate Your Business!

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