Help Grow the Balloon Industry!

Joette Giardina

Joette Giardina

Mentor. Motivator. Speaker.

A friend shared this story with me this week – and I felt I needed to pass it on to the Balloon Industry. There was a farmer who grew excellent quality corn. Every year he won the award for the best grown corn. One year a newspaper reporter interviewed him and learned something interesting about how he grew it. The reporter discovered that the farmer shared his seed corn with his neighbors. “How can you afford to share your best seed corn with your neighbors when they are entering corn in competition with yours each year?” the reporter asked.
“Why sir,” said the farmer, “Didn’t you know? The wind picks up pollen from the ripening corn and swirls it from field to field. If my neighbors grow inferior corn, cross-pollination will steadily degrade the quality of my corn. If I am to grow good corn, I must help my neighbors grow good corn.” So is with our lives… Those who want to live meaningfully and well must help enrich the lives of others, for the value of a life is measured by the lives it touches. And those who choose to be happy must help others find happiness, for the welfare of each is bound up with the welfare of all…
My passion is to create resources for our industry to create strong Business Strategies to have continued growth and success! I am a firm believer that our industry has many opportunities for growth, and that the only way for us to reach our full potential as an industry is for All Balloon Companies to Create Quality Decor (this does not mean super elaborate pieces of art, but properly sized, well thought out decor that looks great and creates emotion for our clients). For Balloon Companies to make it a priority to have high quality branding, websites, professional online presence and operate as a business! Many people complain they have heard from potential clients “it’s just balloons” when quoted a price higher than the person was expecting. One of the things that will help reduce that perception is conducting business in a professional manner and the more successful balloon companies that are out there the more clients will understand that hiring a professional balloon decorator is just like hiring a Florist or Baker for your event, knowing that you get what you pay for! I have enjoyed the balloon industry since the day I bought Party People in December of 2003. I was inspired that every class and every convention I attended instructors were delighted to share tips and tricks to create beautiful decor. The one thing I felt was missing in our industry was the road map to creating a Strong, Profitable business. I have many dreams for the resources I wish to create for our industry…they will take time to create..but for NOW I’m excited that at least once a month I will bring you a Guest Speaker through Ballooncoach.com webclass, to share their story and tips that have helped them grow their business, for just $25 a class! You must register in advance to participate in the class live online, and get the Replay after the class to watch whenever is best for you if the live time is not good for you. Register now! To be entered to win a free consultation with Balloon Coach Joette Giardina and Tommy DeLorenzo as we team up to answer your questions, and help you set a plan to success! Register for the October 20th web class by October 12th at Midnight. Winner will be announced on October 13th. Our next Guests is the Dynamic Duo from BalloonsbyTommy as Tommy DeLorenzo and Scott Hemphill share their systems that have had them double their sales! “Double your Profits with Half the Phone Calls!” As a bonus at the end of class Tommy and Scott will share the tricks for how they curl the 160’s for creative centerpieces and accents on helium decor. FREE, 20 minute Mini webinars are coming up this week and next! Details to sign up on Balloon Coach Facebook Page The topics are dear to my heart, School Clients, Sales Calls and Networking! October – December is KEY time of year to make really good income in the Balloon Industry…if you are not as busy as you want to be – tune into the webinars and see what tips you can add into your marketing to create more profits! If you are looking for a class or convention to gain Balloon Decor skills – check out my previous Blogs on “what’s my next step” find the event that fits your needs, price your decor to have an education fund, set your goals and work each day to meet them! When you want a little extra support and direction along the way visit BalloonCoach.com click on Coaching to see what package gives you the support you need: Elite: 2 days a week, One to One: 3 hours a month or 2 evenings a month for group coaching! WRITE Down your Dreams, create a plan, gather knowledge, WORK HARD and your Dreams will become reality! Your Partner in Success, Joette Signature 1 Joette Giardina, CBA Mentor. Motivator. Speaker. Take Your Business to New Heights! BalloonCoach.com

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