Balloon Business Owner: Strive for Progress not Perfection

Balloon Business Owner: Strive for Progress not Perfection

  What is the first thing that came to mind when you read those words? Did you think, “I am always going for perfection.” Or did you think, “I take action and don’t worry if things are not perfect.” As the owner of a business it is really easy to get in a rut, and not produce new options for our clients, or try new marketing as we wait to be perfect. Perfection is often used as an excuse, masking our fear of reaching out to a new market or creating a new service. Today as I write this blog it is May 2, 2020.   I realize that this message is more important for me to share than ever. March 13th was my last day of working at the Party People Events shop as the retail manager before working from home during stay safe at home due to Covid-19.  Our company is back to doing non-contact deliveries in Central Florida, but we are unsure when the retail shop will reopen. Over these weeks I have been hosting online meetings with my Balloon Boss Mastermind Members and open forums with other balloon professionals to make plans to not just survive but Thrive!  I have been interacting with balloon business owners that have never stopped working from the start of this pandemic.  They are in cities that allowed them to keep working and bringing joy to our clients during this scary time. I have also worked with many balloon pros who are now having to juggle a full time job, their balloon business and serving as the homeschool teacher for their kids will dealing with their spouse also working from home. In crazy times like these, it is easier than ever to make an excuse not to move forward if we let our brains make us think we have to do things perfectly to move forward. As I have been doing extra one to one sessions, I realize that so many need to hear this message. There is a NEW NORMAL. During what often is the busiest time of the year for large scale events, our industry (for those who are able to work due to City and State guidelines) have now pivoted to providing outdoor yard decor or non-contact delivery bouquet and gifts. Are you a person that is stuck on STOP or PAUSE mode because you are afraid to move forward as you are waiting to have the “perfect system”, “perfect product”, “perfect pricing”, “perfect marketing”? Example One of your balloon business goals – Write One Social Media Post a Day on Facebook to share the new services you are offering. Perfection Blocks:
  • I’m not a good writer
  • I don’t have a great photo of my non contact deliveries
  • I don’t think the balloon design is good enough to post
  • No one is going to read it anyway
  • I’m not creative
  • I don’t have many followers on social media
  • …and the list goes on and on
    Click here to access the free mini course  Spring Forward Challenge The Spring Forward Challenge is not a contest to compare yourself to others. The spring forward challenge is a start for you to focus on making progress in your business; to make your dreams and goals for growing a thriving balloon business reality. Choose to strive for Progress now, and stop letting perfection be your road block. Take Action THRIVE!  This is the mantra I started sharing in Orlando, November 2019 at our annual live workshop to help the 100 attendees at the event move forward in making their dreams reality.
  • Set your action plan this week: download the worksheets from the Spring Forward challenge, or my Mastermind Members download you Schedule to success.
  • Focus on the things that will bring you money if you are in need of cash flow
  • If you have been having stress, and not feeling well focus on task that bring you strength and energy
  • Surround yourself with positive people and a mentor to help you focus on progress
  • Set an accountability partner to push you to take action
When you take action steps forward in your business you are opening up the possibilities for growth.
  • Posting a photo on social media with a call to action to call our office, or fill out the contact form now has a chance to catch a perspective customer’s eye rather than not creating a post
  • Setting a pricing guide with the top 4 items you want to offer and prices allows for you to quote efficiently and make money
  • Create a balloon design you want to sell and take photo of it and share it online
  • Post on your balloon business facebook page or instagram account
I encourage you over the next week to look at the things that you may have been putting off completing or going after while you wait for perfection. Confidence grows by taking action, and learning from the experience. I’d like to share a bit of a personal journey with you on this concept and why it really spoke to me as a subject to share with you. It is easy to get caught in the trap of not doing something…waiting on perfection. I am so thankful that back in 2014 a dear friend, Pat Crossland asked me an important question of WHEN. She knew my dreams of starting a training program with an online platform to share the resources I wish were available back in 2003 when I started my full time journey in balloons. I had doubts and concerns about if what I was building would be perfect to fit the needs of others. Pat encouraged me to set a deadline and go for it. Balloon Coach was started in January of 2015! It took time to build out my online platform, we launched my first webinar program in September of 2015 with David Mahoney of Balloons Everyday as our first speaker.
When I hear the testimonies from clients around the world how our Balloon Boss Mastermind Group Coaching, webinars and hands on training  has helped motivate them,  given them the guidance and support for success, I understand more than ever the importance to Strive for Progress and not Perfection.  My programs were created to provide the information I wish I would of had in my life in 2003 when I started in the industry full time.   To save people time and money by having a path to reach success quicker. What have YOU been holding back from doing…waiting for Perfection?
If I had waited on Perfection to start Balloon Coach,  NONE of these resources would be here to support you in your journey! Do you ever feel alone on your balloon business journey? Spend hours, days or months looking for an answer on how to do something for your business and would love to find out that info quickly? Check out Balloon Boss Mastermind. It’s time to Strive for Progress not Perfection! See why our members say “it’s the best investment I have made in my balloon business” In Balloon Boss Mastermind you get access to
  • Schedule to success program for marketing your business, what I did to grow a home based business to $150,000 a year in sales.
  • Ongoing support and  insights now from my role as the Marketing Manager, and retail manager at Party People Events as our team did over $600,000 in sales in 2018 and again in 2019.    Growing a team can be scary, and is not easy but it allows for you to have time with your family and to enjoy life knowing your team is taking care of your clients.
  • Access to over $4,000 of online training and support for just $97 a month, coupon code currently set for just $47 for your first month to help you take the first step to moving forward with progress over perfection.
  • Training on how to create high profit decor.
  • Photos you can use as your own in marketing
  • Surround yourself with uplifting people
Whatever your DREAMS are, I look forward to supporting you as you create a Thriving Balloon Business! Write your action plan for this week now from the Spring forward challenge or balloon boss mastermind Schedule to success. Go take action to Strive for Progress not Perfection this week! Do one thing today that your future self will thank you for.  

Your Partner in Success,

Joette Giardina, CBA Mentor. Motivator. Speaker.

Create Your Thriving Balloon Business Balloon Boss Mastermind

Strive for Progress Not Perfection

balloon business progress

Strive for Progress Not Perfection

  What is the first thing that came to mind when you read those words? Did you think, “I am always going for perfection” Or did you think, “I take action and don’t worry if things are not perfect” As the owner of a business it is really easy to get in a rut, and not produce new options for our clients, or try new marketing as we wait to be perfect. Perfection is often used as an excuse, masking our fear of reaching out to a new market or creating a new service.   Example One of your balloon business goals – Write One Social Media Post a Day on Facebook Perfection Blocks:
  • I’m not a good writer
  • I don’t have a recent event photo to post
  • I don’t think the balloon design is good enough to post
  • No one is going to read it anyway
  • I’m not creative
  • I don’t have many followers on social media
  • and the list goes on and on
  I choose to strive for Progress! When I look at my business as something that evolves over time and is always getting better, I don’t get stuck in the perfection rut and instead keep moving forward. Putting out a Blog NOW on the schedule that I set is moving forward – I can always go back and make updates and improvements later. Posting a photo on social media with a call to action to call our office, or fill out the contact form now has a chance to catch a perspective customers eye rather than not creating a post. I encourage you over the next week to look at the things that you may of been putting off completing or going after while you wait for perfection. Take bold action today and make Progress!     I’d like to share a bit of a personal journey with you on this concept and why it really spoke to me as a subject to share with you. It is easy to get caught in the trap of not doing something…waiting on perfection. I am so thankful that back in 2014 a dear friend, Pat Crosland asked me an important question of WHEN. She knew my dreams of starting a training program with an online platform to share the resources I wish were available back in 2003 when I started my full time journey in balloons. I had doubts and concerns about if what I was building would be perfect to fit the needs of others, Pat encouraged me to set a deadline and go for it! Balloon Coach was started in January of 2015! It took time to build out my online platform, we launched my first webinar program in September of 2015 with David Mahoney of Balloons Everyday as our first speaker.
When I hear the testimonies from clients around the world how the webinars and training they have received from BalloonCoach.com programs have giving them guidance and support for success, I understand more than ever the importance to Strive for Progress and not Perfection. What have YOU been holding back from doing…waiting for Perfection? In September 2018 I launched Balloon Boss Mastermind group coaching program n celebration of 3 years of webinars. I have been blessed by learning so much from the guest speakers in our webinar program that have shared their tips and hints, successes and failures to allow you the opportunity to grow quicker and more efficiently by learning all the things that I wish I would of known in 2003.
If I had waited on Perfection to get started NONE of these resources would be here to support you in your journey! Do you ever feel alone on your balloon business journey? Spend hours, days or months looking for an answer on how to do something for your business and would love to find out that info quickly? Check out Balloon Boss Mastermind And see why many of our members say “it’s the best investment I have made in my balloon business” In Balloon Boss Mastermind I share a 9 week Schedule to success program for marketing your business, what I did to grow a home based business to $150,000 a year in sales. And insights now from my role as the Marketing Manager, and trainer at Party People Events as our team did over $600,000 in sales in 2018.    Growing a team can be scary, and is not easy but it allows for you to have time with your family and to enjoy life knowing your team is taking care of your clients. What ever your DREAMS are, I look forward to supporting you as you create a Thriving Balloon Business! Take 5 minutes and write down your goals for your business. Click here for a blog and free webinar to help you with goal setting.   Thank you for letting me be a part of your journey in the wonderful world of balloons! Go take action for PROGRESS not perfection!  

Your Partner in Success,

Joette Giardina, CBA Mentor. Motivator. Speaker.

Create a Thriving Balloon Business Balloon Boss Mastermind      

5 Important Things for Creating Balloon Centerpieces

   

5 Important Things When Creating Centerpieces

Here are 5 important things professional decorators need to think about when creating centerpieces for an event. These are especially important during the holidays when we might be tempted to go super big on our centerpieces and forget that we need to build things so that people enjoy the decor and they are not in the way!  
1. Will there be audio visual screens in the room for a slideshow or video presentation? 2. Will there be a speaker at a podium or on the stage? 3. If yes to either one of the above, will everyone in the room be able to view the presentations? Or will your centerpieces block attendees views? 4. Will your centerpiece give enough space on table for all the catering items and people’s plates. 5. When people sit across from each other at the table are they able to see each other, or does your centerpiece block their view?
If your centerpieces are in the way, do not be surprised if they get placed on the ground during the event. The following is a video from Paul Cramer of The Classic Center, Athens, GA. We started a conversation about the lovely balloon centerpieces on display in the competition room at Ballooniversity 2017. Paul told me one of his pet peeves and I asked him to share, as it is one of mine also! Hope you find these tips helpful as you strive to grow your business and assist your clients in making informed choices about their decor. By the way, the centerpieces in this video were for competition. However if they had been used for the Gala, they all would have blocked views for some people of the screens and podium (there were 80 tables in the room). Tall centerpieces are fun and can be good for many occasions, however when a lot of money is spent on AV presentations it is key to be proactive and create decor that does not block views.
As you work with your clients, it is important to gather information about the full even. The last thing you want to do is for balloons to get a bad reputation for being in the way of key elements of the event. Take time to ask important questions about all aspects of the event so that the balloon decor you create is an accent to the room and not in the way!
Balloon Tips
1. In most cases it is best to build your balloon decor with 5 inch balloons that are sitting on the table and go smaller rather than larger. (I often see especially with beginners using 11 inch fully inflated balloons on the table and it takes up Way to much space and typically blocks peoples view)
2. You want to take up less than a 12 inch footprint in the middle of a table.
3. Find out if the table is rectangle or round, if rectangle then you want to take even LESS room as they are Thin tables with a plate on either side of the table.
4. If you are making a tall centerpiece best to use a upright pole that is 31 inches or taller and have OPEN space in the arrangement from 14 inch to 24 inch tall that is CLEAR for people to see the person on the other side of the table.
5. In doubt put it on the table and have someone sit across from you as you make your sample.
6. Thinking these things through takes you to the level of being an event professional, and often we need to educate our client on what will work best – and explain why you will build something a bit different than something they saw in a photo online to best meet the needs of the event.
If you would like more support and training to grow your balloon business – get connected with one of our monthly subscriptions.
Join us for our monthly webinars in our Passport to Success program for just $25 a month.
Our if you would like access to all our past webinar replays – training from Balloon Professionals around the globe, be a member of Balloon Boss Mastermind, and have access to over $2,500 of online training join our Premier Program for just $97 a month. Details at
Then click webinars and the next months topic to see details on Premier and Passport to success.
I have been in the industry full time since 2003 and enjoy helping YOU reach for your dreams in the balloon industry! No need to go the road alone when there is training available to you 24/7 online anytime!
Your Partner in Success,
Joette Giardina, CBA
Mentor. Motivator. Speaker.
      BalloonBossPro.com  

How Social Media Post Can Affect Your Balloon Business Brand

Social Media Post balloon Business

How Social Media Post Can Affect Your Balloon Business Brand

  As we grow our businesses and our brand, we work hard for our clients to Know, Like and Trust us to be the best service provider. I believe the old saying, “think before you speak” in the world of social media can change to “think before I post” I saw the Non-Hostile Communication Manifesto on a post the other day and I added a graphic to it and shared it below. Read it over and think about how social media post can affect your balloon business brand, and if the things you post when read by a potential client builds good feeling for them to know, like and trust you and your company. One of the trainings I have attended on sales had a phrase that stuck with me. People will remember how you make them feel.
I think in the world of social media and emails, it is easy for many of us to just type away things we may never say if we were standing in front of someone. Or we would not post it if we realized how many people will potentially see those written words and make an instant judgement about us from seeing those words. How many times do we forget to listen to what someone else is sharing, as we want our side to be heard louder? As a business owner I’m not only representing myself when I post online, I’m representing my company. To take it a step further if I ever decide to go to work for someone else, my future employer is probably going to do a social media search on me. A few weeks ago I was with someone who had posted they were looking to hire new staff and showed me how they would pull up each persons social media feed, and within a few minutes be able to decide if they would be a proper fit for their company (great tip to share with your kids!).
  Some things to consider:
    The Manifesto was originally written in Italian [F.O. — translated from Annamaria Testa, Il manifesto della comunicazione non ostile. E altri fatti lì attorno (Internazionale, February 20th, 2017
Here is a blog I found on the subject – More Career-intelligence How social media can negatively affect your career   Do you have a social media policy for yourself and your staff for you balloon business?  

Your Partner in Success,

Joette Giardina, CBA Mentor. Motivator. Speaker. Take Your Business to New Heights!

BalloonBossPro.com

Join us for Promotions & Profits Retreat at Disney Springs

Elevated.Events

 

How to Find New Balloon Customers Online

How to Find New Balloon Customers Online

How to Find New Balloon Customers Online

  When you look at your sales from the year so far are you happy with where you are at and feel like you have more customers than you can handle? Or do you wish that you had new customers? If you are looking for new customers I encourage you to make the most out of technology to help you find them online. To help you find customers ONLINE – YOUR BUSINESS has to BE ONLINE! How do you choose what is going to work best for you? There are so many social media avenues – Facebook, Instagram, Pinterest, Twitter, Snap Chat, Websites and the list goes on and on and on. It’s easy to feel over your head quick!   It is best to start with one thing and do it well then move onto the other. Doing social media well means that you consistently post to the platform that you choose, and interact with your followers.   To help you find balloon customers online, you need to have balloon photos online for them to get hooked and know that YOU are the company they should work with. Through posting people get to Know, Like and Trust You and your company.     Do you have a website? If the answer is no, I encourage you to not just rush out and get one just to have one, put time into the planning and do it well! Since January of 2015 I have been working with Balloon Professionals who have created new websites from scratch to those who are updating their websites, not to mention updating my website several times. Often I hear people say, “my web person just doesn’t GET what I’m wanting from my website”. What I have found is often WE as business owners have not done our homework in advance to get things READY for a designer to do what they need to do, to make the best website for you. Here are some steps prior to developing your website, especially if hiring someone to set it up for you. (these tips also come in handy if you are upgrading or redesigning your website)
  • Business license with a good name for your company that attracts your target audience
  • Purchasing the domain name that fits your business
  • Having good solid photos of your work or a collection of stock images you can use so your clients see what they are purchasing
  • Typing out the content of what you want your website to say
  • Collecting testimonies from your clients
  • Writing the content to put on the site from ‘About Us’ (profile) to names of the decor you post pictures of
  • Creating the detailed questions for your ‘Contact Us’ form to gather as much info from the start as possible when someone reaches out for a quote
  • Determining what galleries you wish to have – are you showing your balloons by type of event, type of decor or both?
  • Do you want your website to have a blog?
  • Have you studied other websites to see what you LIKE and what you do not like?
  • Have you individually labeled each of your photos and put them into albums to make it easy for your designer to put them onto the website?
  • Do you have your photos on Google Drive, Dropbox, or similar to make it easy for the designer to access the photos to load onto your website?
Gather this information together so that when you talk to your designer they have a clear picture of what they are to create. They cannot read our minds! And they also do not know the terminology of our photographs.                 If you would like more information on how to find new customers online I encourage you to join us at BalloonBossPro.com for online training and monthly webinars. Brandon Turpin, of Utah Balloon Creations, in Payson, Utah. Brandon has a background in tech and with his wife is the owner of a growing balloon company. He understands the terminology of both the tech and balloon world to help you navigate the benefits of online marketing. Topics covered will be:
  • How to set up Google AdWords
  • Importance of a professional website
  • Email Marketing
  • Re-targeting Ads.
  Here is a past webinar replay to help you with your online presence:                 The Heart of Social Media – Blenda Berrier   Through our use of website, blog and social media I have seen Party People Events grow. They are wonderful tools to show what you sell. People get to know you and your company through your post online. Marketing is not a ONE and DONE kind of thing. It takes consistency and time for your business to grow.   Online presence done correctly in today’s society is one of your KEYS to SUCCESS!     Your Partner in Success,   Joette Giardina, CBA Mentor. Motivator. Speaker.     Join us in Orlando for Promotions & Profits Retreat Nov 13-16  

Get the Most Float Time Out of Your Balloons Q & A with HIFLOAT – Andrea & Phillip Kash

Get the Most Float Time Out of Your Balloons Q & A with HIFLOAT – Andrea & Phillip Kash

  For the last 30 years, balloons have been able to have an extended float time thanks to an amazing product called HIFLOAT! Ever wonder how HIFLOAT was founded? Or wonder how to use HIFLOAT to get the most float time out of your balloons – to give your customers an excellent experience?   Following are a great tips and tricks from Andrea and Phillip Kash. No mater if you have used this product since the day it was made, or are hearing about this product for the first time – you will learn from these helpful tips. Click here to enjoy the replay of the Balloon Coach, Joette Giardina, CBA interview with the CEO, President of HIFLOAT, Andrea Kash, and the Chief Operating Officer Phillip Kash full of a wealth of knowledge to help you extend the float time of your balloons.   Best Practices with HIFLOAT
  • For longest float time with the recommended amount of HIFLOAT,  stretch balloons before using the HIFLOAT.
  • Fully inflate balloons with air first to 11 inches (or size of balloon you are using)
  • Let the air out then put in the HIFLOAT, and fill with helium.
  • HIFLOAT starts increasing float time once it is dry. To dry the HIFLOAT keep it in a temperature controlled room with low humidity, which typically takes a couple hours.
  • Never Freeze HIFLOAT
  • HIFLOAT is effected by humidity in the air. The cooler and dryer the air the better the performance of HIFLOAT.
  • After the HIFLOAT is dry – if you transport to a location where it’s raining or humid the HIFLOAT can become wet again and be affected by the humidity, and decrease float time.
  TEST things out to see how they do best in your environment. I am a firm believer that we each should test out our balloons in our own environments so that we can tell our clients with confidence how long they should expect for a balloon to last. BEST way to run a test. Inflate 6 identical latex balloons (same color, same brand) that are:
  1. Filled with 100 percent helium
  2. Measured to be a full 11 inches
  3. Using the HIFLOAT clip for 11 inch balloons (unless you know that due to your altitude you must use less)
  4. Use a marker to write the Date and Time you inflated the balloons on the balloons to monitor your test.
  5. Take a Photo on Day One
  6. Take a Photo on Day 3
  7. Take a Photo on Day 5
  8. Take a photo on day 7 and measure the balloon
  9. On day 7 post your results with how long your HIFLOAT balloons lasted in  the facebook group Balloon Coach Community
  10. In your post state where you are from: City, State and Country and share your results.
  11. If you do not wish to post on FB you can email your findings to Joette@ballooncoach.com
  12. If your balloons are still floating – keep them up and touch base down the road to let us know how long they lasted!
  Other test you can do to make your helium tanks last longer Conduct a test with 60/40 and compare the results to the 100 % Helium     Looking forward to seeing your results!   For more tips visit their website http://hi-float.com   Other great resources include  

Jan Iiams double bubblehttps://www.youtube.com/watch?v=jcdg0FI9pdA&t=5s

Confetti balloons –

Keith Burchettehttps://www.youtube.com/watch?v=IHUJ1vJtTp4&t=4se

Chris Adamohttps://www.youtube.com/watch?v=3C9gV8-e1Cg

Deco Bubbles with Confetti

https://theverybestballoonblog.blogspot.com/2018/03/how-to-make-confetti-filled-deco-bubble.html

  Thank you HIFLOAT for creating a product to extend the life of balloons and help our industry become more profitable.  

Your Partner in Success,

Joette Giardina, CBA Mentor. Motivator. Speaker. Support to grow Your Thriving Balloon Business.

Join Balloon Boss Mastermind Group coaching and online training.

How do YOU define Business Success?

How do YOU define Business Success?

  Grab a piece of paper or the notes app on your phone and jot down your definition of Business Success.
  • Is it a specific amount of money that your company earns?
  • Is it the amount of money you are able to pay yourself from your business?
  • Is it gaining a target client you have always wanted to work with?
  • Is it working a____hour work week to spend the rest of your time enjoying life?
  • Is it earning enough money to purchase a certain house, car or vacation?
  • Is business success not about the money, but about enjoying the type of work that you do?
Here is the deal…it’s not a cookie cutter answer for everyone, each of us are built differently. We have different skills, values, hopes and dreams. The KEY to achieving success in business is:
  • Writing down those dreams, aspirations, goals, and intentions of what ever you wish to accomplish.
  • Then believe in yourself that you can reach them.
  • Put a plan in place.
  • Share your dreams with an accountability partner.
  • Take action.
  • Daily – go bravely into your success.
  From the successes I have experienced I have found that they have come when I focus positive energy on the things that I want. Put a plan on paper – nothing fancy but written down – some steps to get where I want to go. Lean in and LEARN from others successes and failures and apply that knowledge to my life. NOT LISTEN to the negative people in my life that say: “You can’t do that. No one will pay that much money for balloons.” Anyone ever tell you that? I’ve heard it many times. I choose to not believe them and focus on the clients who find value in my services. Let me go a bit deeper in the subject of Positive Mindset. Through my experiences I have found that we can CHOOSE how we are going to react to the situations in our life. Some people choose to believe the negative things that people say about them and make it their own reality. Other’s choose to ignore others and create their own path. When I was in High School I was told, “You are beautiful…but because you are fat you will never get married.” Boy did I prove those folks wrong…I have been married for 23 years to a man who supports my dreams and is there for me in the good times and bad. Had I listened to those people, I would of thought I was unworthy of love and not believed my husband when he said he loved me and wanted to marry me. What does this have to do with business success you may ask? When you go into business many times the people we think will support us and be our cheerleaders are not cheerleaders at all. But instead many family and friends will point out obstacles, state they just don’t understand how you think you are going to make money from “just balloons.” You then have to decide is that going to be your story? Or are you going to create a story of success and prove them wrong? Back in 2003 when I decided to run a balloon business as my full time career, it was a big change for me from being a social worker. However my background from my jobs in Social Work, Sales, and Adventure Based Counseling all came together and helped me form a foundation of a business owner who wished to help my clients create memorable celebrations, a work ethic to work long hours, a desire to learn from others in business, and the endurance to hike through the peaks and valleys of business ownership. As we come into 2018, I encourage you to make time to sit and write your vision for 2018. I feel it in my bones that this is going to be a truly amazing year of growth for the Balloon Industry worldwide. I know many companies who have seen 10 percent, 20 percent, 50 percent and more growth in the last year. The power of social media has clients coming to us wanting our decor. Now it’s up to us to see the value we bring to the world. Make sure to Price for Profit and make 2018 a business success story. If you would like support on your journey we have many online training and support options to give you support to success all year long! Join us for a one of a kind experience of In Person Learning November 11 – 16 in Orlando, Florida. Promotions & Profits Retreat Orlando 2018. Join us at the Walt Disney World Resort to take time away from working IN your business to work ON your business. Payment plans are available. To keep this a very interactive experience with the instructors only 75 total spots will be sold. With being in a Resort Hotel you want to book your Hotel room now from the link on our website. Check out our Monthly Passport to success program as a way to have support each month! Questions about our programs? Email Joette@ballooncoach.com   Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker.  

Site Visit Challenge!

Site Visit Challenge!               While on a site visit with a local venue I did a Facebook Live. If you would like to see the video: Members of Balloon Coach Community on FB go to the group https://www.facebook.com/groups/ballooncoachcommunity/ And click on the Post from Thursday, 10/19 with caption Check out this video with a challenge and info on how you can win a $300 value ticket to our January online workshop. If you are not a member yet of Balloon Coach Community of facebook Click here to view   I started my full time career in balloons in 2003. Over the years as my business grew one of the questions I would get from other balloon professionals is, “how did you grow your client base?”   RELATIONSHIPS, and TAKING ACTION DAILY!   Yep, that is 2 Keys to success.   If you are not willing to step out of your comfort zone and do things that may scare you a bit you are NOT going to Grow as much as the guy who is willing to go for it!   Thus my Site Visit Challenge to you!   Next week Go out and meet at least 1 new venue you have not been to, or have not talked to the sales manager yet. Do this each week for a year and you will have 52 venues you are familiar with and with proper follow up great referral sources! What do I mean by site visit? Research the venues in your local area that hold the type of events that you wish to decorate for. Contact the venue and schedule a meeting for a site visit. Some may ask, why do I have to go in person, can’t I just send an email?   RELATIONSHIPS Venues are going to refer business to people they Know, Like and Trust. To build a true relationship you need to meet someone face to face, shake their hand, smile, take interest in them. So when you go on the visit it’s not about a Sales Pitch of Buy my Balloons.   While on the Site Visit
  • Find out how many people they can have at their venue for a sit down dinner with a dance floor.
  • Do they have a variety of spaces available.
  • Who would your client contact to book the space.
  • Then share how you can make the space look amazing.
  • Find out the types of events they typically host.
  • Take Photos, so that when a client calls you to decorate the space you can easily refer to that venue file of photos to make the best suggestions.
  • Show them some of your work, and find out how you go about being on their preferred vendor list.
  Some places you need to of done work at the venue prior to getting on their list. Each venue has different procedures.   NOW you leave this site visit with KNOWLEDGE you can share with your clients when they call stating they are looking for a venue. You can share with them the venues in your area you are familiar with and that you know something about to be able to suggest the perfect decor.   It is not always about the immediate sale. More times than not it’s about building relationships that grow over the years, to grow your referral base and grow your business!   Would love to hear about your experiences in going out into your community! If you are not a member yet of our Facebook community join us at https://www.facebook.com/groups/ballooncoachcommunity/ You will be asked 3 questions and then we can approve you for the group.   Looking for training from the comfort of your home? Check out our Passport to Success, Monthly webinar subscription on Your Partner in Success,           Joette Giardina, CBA Mentor. Motivator. Speaker.    

How Do You Handle Obstacles and Changes?

How do you handle obstacles and changes?

One thing about life is things are ever changing and obstacles will pop up and block us from the path we are on from time to time. The question is how do you handle those situations? Think about if for a minute..what is your natural reaction when something comes up that is out of your control? Do you
  • get mad
  • get frustrated
  • yell
  • cry
  • throw up your hands
  • storm off
  • smile
  • laugh
  • think cool here is a puzzle for me to solve
When running your own business it’s important to take a few minutes and be honest with yourself and know your first reaction to these types of situations. Then consider how your reactions affect your clients, your staff and your family. I have found that being a creative thinker and problem solver helps me deal with adverse situations. My go to response when in a situation out of my control is to:
  • Remain calm
  • Take a deep breath
  • Put a smile on my face and know that for me if I stay in a positive frame of mind things tend to work out better than if I get upset.
  • Start problem solving
Over time this has become my go to response. I’m human so sometimes this does not happen. But I find that when I look at a situation in a positive light and do my best to please my client, things work out and I end up with a very happy client! Here is a facebook live video I shared some ideas on the subject. Handling Obstacles I encourage you to think about your Plan A, B and C in life and use a scouting motto to “Always Be Prepared”. We never know exactly what each day will bring us, but if we think ahead and are well prepared it helps us be able to handle the situation with ease and a smile. One of the people who is GREAT at this is Gary Ledbetter. He was a past speaker for our webinars if you missed it you can purchase it now. Webinar Replays   Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker.      

5 Important Things When Creating Centerpieces

   

5 Important Things When Creating Centerpieces

Here are 5 important things professional decorators need to think about when creating centerpieces for an event.
1. Will there be audio visual screens in the room for a slideshow or video presentation? 2. Will there be a speaker at a podium or on the stage? 3. If yes to either one of the above, will everyone in the room be able to view the presentations? Or will your centerpieces block attendees views? 4. Will your centerpiece give enough space on table for all the catering items and people’s plates. 5. When people sit across from each other at the table are they able to see each other, or does your centerpiece block their view?
If your centerpieces are in the way, do not be surprised if they get placed on the ground during the event. The following is a video from Paul Cramer of The Classic Center, Athens, GA. We started a conversation about the lovely balloon centerpieces on display in the competition room at Ballooniversity 2017. Paul told me one of his pet peeves and I asked him to share, as it is one of mine also! Hope you find these tips helpful as you strive to grow your business and assist your clients in making informed choices about their decor. By the way, the centerpieces in this video were for competition. However if they had been used for the Gala, they all would have blocked views for some people of the screens and podium (there were 80 tables in the room). Tall centerpieces are fun and can be good for many occasions, however when a lot of money is spent on AV presentations it is key to be proactive and create decor that does not block views.
As you work with your clients, it is important to gather information about the full even. The last thing you want to do is for balloons to get a bad reputation for being in the way of key elements of the event. Take time to ask important questions about all aspects of the event so that the balloon decor you create is an accent to the room and not in the way!
Join us for our monthly webinars and hands on workshops, check out
Your Partner in Success,
Joette Giardina, CBA
Mentor. Motivator. Speaker.