Packing List for Promotions & Profits Retreat Orlando 2018!

Packing List for Promotions & Profits Retreat Orlando 2018!

I am really looking forward to Promotions & Profits Retreat 2018 – this is a hands on workshop produced by BalloonCoach.com to help you increase your skills and confidence. I keep these workshops under 100 participants to help increase face time with the instructors. I create the types of training that I wish would of existed when I started in the industry in 2003. Promotions & Profits Retreat was created to:
  • Have our instructors share their business journey including their struggles and successes.
  • Talk real numbers and focus in on high profit decor pieces, that you can train staff to create so that you can build a business that can run without you inflating a balloon.
  • Build a network with other balloon professionals that you can reach out to when feeling frustrated, burnt out or needing help. Networking Lunch everyday as part of the program.
  • Get a boost of energy during a time that burn out can easily happen to leave motivated to rock the end of the year and start the next year fully charged!
  • Gain knowledge, even our clients who have attended with dozens of years of experience in the industry learn a new trick or procedure to make their business more efficient or increase profits.
  • Increased confidence in building solid decor, understanding what it takes to price for profit and tools to market your business.
Important Details The Host Hotel is:
Holiday Inn Orlando – Disney Springs
1805 Hotel Plaza Boulevard
Lake Buena Vista, Florida 32830 If you are still making a reservations please use the link on the website /orlando-2018-retreat/
There is NO HOTEL shuttle from the airport.
You can put the UBER app on your phone (and if you hook up with another retreat person it can save you money)
BEFORE coming to the workshop if you are not already in our Retreat Facebook Group, send a PM to Joette Meyers Giardina on FB for me to put you in the group.
This group has several videos showing you what is around the hotel area, a tour of the hotel plus a post where people are introducing themselves. Great place to ask someone to share an uber from the airport – or see who has a car to run to the grocery store, or if people are coming early or staying after to go be a tourist with!
BONUS EXPERIENCE – Disney Institute. Be at the Hotel Lobby at 11:30 am on Monday the 12th We will return around 4 pm. Wear closed Toe and closed heal shoes – we will ride a bus to 3 different locations and then walk the tour and there will be some steps (if you are unable to do stairs or have a wheelchair email Joette ASAP, as we have to request a special bus for wheelchairs)
REGISTRATION at Event
Monday Night 8 – 9 pm in the Ballroom Lobby, get your goodie bag and Name tag and workbook with the full event schedule.
Tuesday Registration open 8 am to 9 am in Ballroom lobby.
First Class is Tuesday at 9 am.
For those driving in daily arrive early to purchase your Day Self-Parking pass $5 a day and you can purchase for the week.
For those staying at hotel under our room block the resort fee is waived and self parking rate for our event is $12 a night
Retreat Details can be found at /orlando-2018-retreat/
An area with 24 hour grocery store and food from fast food to sit down is .8 of a mile down the road with a sidewalk to get there if you wish to walk from the hotel.
FAQ – If I arrive early on Monday can I be of help? YES Monday from 9 am to 11 am and Monday 4 pm to 8 pm we will be inflating balloons in the ballroom for the photo opp area and to prep for Tuesday’s Classes. Check in at the Ballroom lobby to get an assignment.
ARE YOU PLANNING TO ATTEND THE FULL EVENT? If you know you are not able to attend the full day and will be missing Meals or days of the event, At registration Mark that on the special clip board on the table. We are charged with all meals that are ordered…let us plan correctly.
Packing and Prep List for Promotions & Profits
  • Hearing Protection – we will have over 10 pieces of inflation equipment running during the hands on portion of the workshop if you are bothered by noise or would like to protect your hearing bring – ear plugs or noise cancelling earmuffs or headset to use during the hands on portion of class daily.
  • $$$$ You will want to have some cash and credit cards ready for meals not included. You will also have opportunities to purchase inflation equipment & BalloonCoach.com courses.
  • Wednesday we will be taking head shots 2 photos per person, unretouched, digital files (comes with your registration) You can upgrade for a GREAT price!
  • You will choose which background you wish to use with or without balloons.
  • Upgrade head shot photo shoot for $35 Choose (1) favorite portrait from 15-20 photos, retouched final portrait in color and in black and white (will be emailed to you after event to choose the photo you wish for her to retouch or if you wish to later pay for additional retouched images) (you will give us the email address for photographer to send your photos to and choose the one you wish for her to retouch – if you wish to purchase more from her when you get the email you can do so and pay her directly via CC after retreat for additional retouched images)
  • Make up artist to look your best for the photo shoot (guys can do this also – our makeup artist has worked for Burt Reynolds in past when in town) $20 each. Pay cash at registration.
  • Pay for both of these services with cash on Sunday night or Monday at registration If you want Both the upgrade head shot and Makeup your total is $55
  • The photographer and Make up artist I used for the 2 photos below is who will be on site.
  • The first time I did head shots, a year before these I did my own makeup (left) and the photos were OK but I realized after this shoot how much better the photos turned out (right)
  • Typically a Head shot like this will run from $125 to $300 to have makeup, 15 shots to choose from and retouching. You get the works for just $55…GREAT DEAL!
  • Positive Mental Attitude
  • Be OPEN to looking at things from a different perspective. It’s easy to get stuck in the mindset of, “I’ve always done it a different way”
  • Smile and a good handshake, this is a time to connect with like minded people you can turn to in the future for support.
  • Laptop or tablet if you have one, we will be working on custom marketing plan and you can put information directly into your computer to take action on what you are learning.
  • Check what the size and weight requirements are for suitcases from your airline
  • Put suitcases out a week in advance and start packing early so you are not totally rushed at the end. (the last week before a trip always seems to be crazy)
  • Hotel and air reservation typed into calendar (printed out if needed)
  • Delete photos from phone and tablet, camera or purchase additional memory cards to have room for lots of photos!
  • Pack 100 business cards to exchange with others at retreat.
  • Portfolio or marketing materials that you may share during lunch or evening conversations to get ideas from others on improvements you can make.
  • Bring a special baggie or container or ladies even a cosmetic bag to put all the business cards in of the people you meet.
  • Pack your POWER CORD for all electronics (WBC 2012 Jani Blocker was nice enough to buy me a universal power cord when I left my laptop cord at home – not cheap!)
  • Pack an extension cord with multiple 3 prong plugs or power strip. Great in your hotel room since we all have so many electronics!
  • If you have a back up power pack or battery for your phone – bring all you have as you spend full days away from a power plug!
  • Hand held luggage scale you can purchase at Walmart or online, helps from extra fees at check in at your flight.
  • Chap Stick
  • Hand lotion
  • Jacket or sweater dressing in layers is good we are in FL with the Air conditioning on -some will be cold, some hot as we transition from hands on work with balloons to classroom lecture.
  • Logo clothing to show off your brand or specials outfit for your Head Shots.
  • Luggage Tag – You will get a Beach Bag full of information from our sponsors so you know it is YOURS – grab a Creative Luggage tag and put your name on it. (They have at walmart).
  • Dress your best outfit for Thursday nights New Year’s Eve dinner. Our colors are Black, Gold and Silver. You can wear any color you like. Men a Tie and slacks or Jacket. Ladies a nice blouse and pant or Dress – as if you were going out for a $100 a ticket date night. We will be the models in the video and photos for the New Year’s Eve Photo shoot.
  • Comfortable shoes – we will be on our feet for the hands on builds each day.
  • Sunglasses or hat/sunscreen for our Pool Class on Friday we will install out at the pool during part of the class for photos.
  • At least 1 Pair of scissors in your checked luggage. If you like to wear an apron while doing hands on classes bring it.
  • Hand pump if you have one for the Organics classes.
  • Vitamins or Emergen-C! Typically you get lack of sleep due to talking with people to all hours of the night keeping healthy is key!
  • Notebook, it’s nice to have extra pad of paper for notes
  • Pens – easy to lose a pen or run out of ink
  • Highlighter if you like to highlight notes during class
  • Gum/Mints
  • Pain reliever, alergy medicine
  • Travel cup or money to buy one to have beverages in class and in your room
  • Travel Kleenex
  • Nail Clippers and file, with all the balloon work you are bound to break a nail!
  • Swimsuit there is a nice pool and hot tub open 7 am to 11 pm
  • Work out clothes if you would like to hit the hotel gym or sidewalks for a wake up or end of the day workout.
  • FILES for the weeks events. If you are running crews while you are away and plan to be in touch with your crew. Email the information to yourself if you wish to review.
  • IF at all possible plan for a full 8 hours of sleep night before your flight. Once you get to Orlando it is easy to lose track of time and be up in the lobby talking to a new friend til all hours of the night and morning!
  • Favorite granola bars, nuts, dried fruit etc. as many times you don’t take time to eat because you are visiting with people, good to keep your energy level up.
  • Hand Sanitizer
  • Leave room in your suitcase for the materials from our sponsors you will get a Beach Bag with some small items in, flyers and few small goodies – a Mini Bottle of HIFLOAT etc. Plus there is shopping available at Disney Springs for some Disney themed Christmas gifs and other upscale shopping!
Things to Plan out in advance to help make the most of your experience at Retreat You have invested for a 4 day experience…make the most out of it by reducing the possibility of distractions that would take your focus away from the training. Let your staff and family know that you will be in classes from 9 am – 6 pm (and 8 – 9 pm) Tuesday – Friday. Make arrangements for communication to happen during the evening dinner break or in the morning before classes start.
  • Make arrangements for your kids and family for anything they need while you are gone, have that Back up person that can help out if a kid gets sick at school and needs to come home early, a ride from school if they miss the bus etc.
  • Prepare everything for your crew to run the business without you. If you have someone that can answer your business phone or email have them forwarded to them.
  • If you run the business on your own set an email that says you are away at training and will return their email or call on November _________. If there is someone else they can contact on your crew give that email or phone number.
  TIPS While at Retreat When you Meet someone you do not know – take a photo of them holding their name tag by their face so you remember their name when you get home. Get connected on Facebook while you are there.   Eat meals with different people. It’s great to see old friends, but make some new ones too! IF you are not an outgoing person,and have a hard time meeting new people, relax and say hello! Send me a PM on Facebook Joette Meyers Giardina and I’ll be glad to introduce you to people! Lunch Tuesday – Friday is 12:30 pm to 1:30 pm Lunch buffet covered in your registration Dinner Thursday night 6:30 pm included in your registration (If you plan not to eat meals with us please email Joette to make adjustment to the head count for the hotel)   Show on Social Media that you are attending Industry Training!
  • Post on Social media you are attending the event (let your customers know you are continuing your education.) #BalloonCoach #Promotions&Profits
  • Friends and clients LOVE to see that you are investing in your business an fun photos of your travels keep people interested in your business!
  • Please post thank you messages, and send a note of thanks to the instructors that give you those ah-ha moments (without giving away the training you paid to learn)
  • As you post photos in the future of jobs you land, or increased income from what you learn give a shout out and tag the instructors and Balloon Coach.
  If you are reading this and not registered for Promotions & Profits Retreat 2018 ** Email Joette@ballooncoach.com to be put on our wait list for spots that may come available. To take advantage of other training and support to grow your Balloon Business go to Enroll in one of our ongoing online training, click on Webinars, and then this months webinar – you will see details for the Premier Program for $97 a month with access to over $2,500 of online courses and weekly support through our Balloon Boss Mastermind and weekly Schedule for Success. For $25 a month be a part of our upcoming monthly webinar program, Passport to Success. One to one coaching also available. I look forward to helping you reach your balloon business goals!   Your Partner in Success,           Joette Giardina, CBA Mentor. Motivator. Speaker. Check out our variety of Training Resources for Balloon Business Owners balloonbosspro.com    

What Do You Want to Create?

What Do You Want to Create?

Today, I’m going to share a very personal part of my journey with you. I share this as I have found that there is a big connection between our work and personal lives. They affect each other, as much as we would like them to be separate. I started in the balloon business full time in 2003 with a dream to be my own boss and a belief that anything is possible! Over the years, I have attended many wonderful balloon classes, conventions and trainings. I have met people who make a TON of money with balloons, as we as some that I would say are professional convention attendees – but the income has not followed. What is the difference? How can two people go to the exact same event, sit beside each other and one have no changes in their business while the person next to them SOARS, taking action on everything they learned? I firmly believe it all goes back to Your Attitude + Your Choices = Your Life! Some hold onto fears, doubts and believe that they cannot succeed. While others believe with all their heart that anything is possible.   What Do you want to create? What do you want your future to look like? How do you want your balloon business to be a part of that end goal? WHO is in control of making those dreams come true?   Today (10/31/18) was a first…my first Halloween without eating the candy I was passing out to the kids! I have not had a candy bar since June 16! In the midst of our 30 day road trip this summer we started eating differently. The foods I used to crave and have on the road – I walked past and chose to eat nuts and berries as my snacks instead! Today I am 51 pounds lighter than I was in June. I still have a LOT more to go to my goal of “Fit at Fifty”. (Being as big as I am, it is sometimes hard to realize the change) It is the best feeling to fit into pants I have not worn in over a year, and for shirts to start getting baggy. For the first time that I can remember I don’t have the uncontrollable desire to eat all the candy left over from Halloween! I debated if I would share this story or not…but I feel that there is someone who needs to hear this story, so I’m sharing. Each day the actions we take are a choice. WE alone are responsible for our attitude and our actions. When I look at the last year overall it’s had a crap load of challenges:
  • The hurricane a year ago damaged our roof and we had to have it replaced with a huge deductable.
  • My daughter totalled her car a week before My Dad died in January
  • We found out this summer that my Mom has Alzheimers
  • My husband has been in the hospital 3 times since July
Not exactly a challenge free year, however one thing I have found out about myself over the years is I’m a natural born problem solver. I’m not going to let the crap in life get me down. Yes I might cry, get upset, or feel depressed a bit. But what I find is when I face the challenge head on and come up with a solution to find the lesson in each challenge I have the strength to endure it and come out the other side stronger. Each day I wake up blessed to be surrounded by my amazing husband and daughter who bring me much support and joy. I have a wonderful sense of appreciation for all the friendships I have from people all around the world who I have met through being a balloon professional, and who have supported me in this wild journey of business ownership. I have a ton of challenges, but I now make the choice daily to PICK my GOALS for the long term over eating a candy bar now – or something else sweet, or the junk food I use to crave. I make different choices when we go out to eat and shop at the store. It would be “easier” to just cave in…but I choose to focus on my goals. Almost 4 years ago I took the leap of faith to sell my “baby” – my balloon business, Party People to Johnathon Gerber and to JUMP OUT of my safety net and launch BalloonCoach.com. It’s not been an easy journey there are many daily challenges to owning your own business. Each day when I get messages from my members sharing their success stories with JOY and telling me how they faced their fears and stepped out to take the action steps I suggested and landed a new client or made a new connection – I feel so proud to have set up resources that did not use to exist. The resources I wish I would of had 15 years ago! My passion is to help others grow their business to have the freedom to make their dreams a reality. And honestly often I wonder why I’m so passionate about being positive. My Dad used to tell me I would not get married because I was fat and that no one would want to marry me unless I lost weight. Boy, did I prove him wrong! My handsome husband Brian and I will be celebrating 25 years of marriage in April. ( I share this….because many times in life we let what other people tell us become our reality and let us limit our beliefs in what can be…I have a feeling someone I know needs to hear this story…not to let someone else place limits on you) What story that someone else told about you, are you letting become your reality? Each day Your Attitude, and Your Choices = YOUR LIFE What do YOU choose to create? I choose to become FIT at Fifty (9/2/2019). I choose to spread joy and encouragement to others who need to be uplifted and I choose to create a business that I am passionate about. What’s Your Dream? If you are not sure exactly what your vision is for your future I have a great Vision Board class I taught, it is online and a part of our Premier Program. If you would like support on your business journey our Premier Program is our most inclusive package with amazing training available to you 24/7 in addition to becoming a member of our Balloon Boss Mastermind to help you through your weekly schedule for success, marketing tips and tricks to creating professional balloon decor. To find out more go to balloonbosspro.com click on this months webinar and read the information about Premier. It gives you access to our monthly webinars plus access to all the previous webinar replays over $2,500 of online training.   I look forward to hearing about What you want to create from your balloon business! You can email me at Joette@ballooncoach.com Or connect with me on Facebook in Balloon Coach Community  
Your Partner in Success,
Joette Giardina, CBA
Mentor. Motivator. Speaker.
       

5 Important Things for Creating Balloon Centerpieces

   

5 Important Things When Creating Centerpieces

Here are 5 important things professional decorators need to think about when creating centerpieces for an event. These are especially important during the holidays when we might be tempted to go super big on our centerpieces and forget that we need to build things so that people enjoy the decor and they are not in the way!  
1. Will there be audio visual screens in the room for a slideshow or video presentation? 2. Will there be a speaker at a podium or on the stage? 3. If yes to either one of the above, will everyone in the room be able to view the presentations? Or will your centerpieces block attendees views? 4. Will your centerpiece give enough space on table for all the catering items and people’s plates. 5. When people sit across from each other at the table are they able to see each other, or does your centerpiece block their view?
If your centerpieces are in the way, do not be surprised if they get placed on the ground during the event. The following is a video from Paul Cramer of The Classic Center, Athens, GA. We started a conversation about the lovely balloon centerpieces on display in the competition room at Ballooniversity 2017. Paul told me one of his pet peeves and I asked him to share, as it is one of mine also! Hope you find these tips helpful as you strive to grow your business and assist your clients in making informed choices about their decor. By the way, the centerpieces in this video were for competition. However if they had been used for the Gala, they all would have blocked views for some people of the screens and podium (there were 80 tables in the room). Tall centerpieces are fun and can be good for many occasions, however when a lot of money is spent on AV presentations it is key to be proactive and create decor that does not block views.
As you work with your clients, it is important to gather information about the full even. The last thing you want to do is for balloons to get a bad reputation for being in the way of key elements of the event. Take time to ask important questions about all aspects of the event so that the balloon decor you create is an accent to the room and not in the way!
Balloon Tips
1. In most cases it is best to build your balloon decor with 5 inch balloons that are sitting on the table and go smaller rather than larger. (I often see especially with beginners using 11 inch fully inflated balloons on the table and it takes up Way to much space and typically blocks peoples view)
2. You want to take up less than a 12 inch footprint in the middle of a table.
3. Find out if the table is rectangle or round, if rectangle then you want to take even LESS room as they are Thin tables with a plate on either side of the table.
4. If you are making a tall centerpiece best to use a upright pole that is 31 inches or taller and have OPEN space in the arrangement from 14 inch to 24 inch tall that is CLEAR for people to see the person on the other side of the table.
5. In doubt put it on the table and have someone sit across from you as you make your sample.
6. Thinking these things through takes you to the level of being an event professional, and often we need to educate our client on what will work best – and explain why you will build something a bit different than something they saw in a photo online to best meet the needs of the event.
If you would like more support and training to grow your balloon business – get connected with one of our monthly subscriptions.
Join us for our monthly webinars in our Passport to Success program for just $25 a month.
Our if you would like access to all our past webinar replays – training from Balloon Professionals around the globe, be a member of Balloon Boss Mastermind, and have access to over $2,500 of online training join our Premier Program for just $97 a month. Details at
Then click webinars and the next months topic to see details on Premier and Passport to success.
I have been in the industry full time since 2003 and enjoy helping YOU reach for your dreams in the balloon industry! No need to go the road alone when there is training available to you 24/7 online anytime!
Your Partner in Success,
Joette Giardina, CBA
Mentor. Motivator. Speaker.
      BalloonBossPro.com  

Increase your Balloon Business Profits 4th Quarter

Increase Your Balloon Business Profits 4th Quarter

Are you looking to increase your profits to finish out the year with a bang! ?? Take a moment to listen and learn! Whether you’re out on a set-up, inflating balloons, working from your home or office – take these moments to listen and increase your profits by year end!! Please share your successes AND your struggles both with us – We can all learn together! Join us on BalloonBossPro.com or our Facebook BalloonCoach comminity!  
    If you have more questions on training email Joette@ballooncoach.com and I’ll be glad to point you in the right direction!

Your Partner in Success,

Joette Giardina, CBA Mentor. Motivator. Speaker. Take Your Business to New Heights! with Balloon Training by Balloon Coach

 

Join us for Promotions & Profits Retreat at Disney Springs

Elevated.Events

 

Making Balloon Business Dreams Reality!

Making Balloon Business Dreams Reality!

If you prefer to listen to the spoken word than read, check out our audio blog version Have you ever wished you had a magic wand to make your dreams reality? I know I sure have. In 2003 when I started my full time career as a balloon business owner, I had NO IDEA what I was getting myself into. Here was the DREAM
  • Work from home to have time to spend with my daughter Marlee who was 4 at the time.
  • Have family dinner on the table every night for my husband who is a middle school teacher.
  • Run a successful business to replace the income I used to make as a social worker.
  • Enjoy a work/life balance to have lots of quality time with my family.
Here was the REALITY
  • To be able to talk on the phone with customers and service their needs, Marlee went to daycare.
  • If Brian wanted dinner on the table he needed to pick up the groceries and cook the food!
  • At first there were times I didn’t know how I was going to pay the electric bill, but eventually I exceeded my income as a social worker.
  • If my family wanted to see me they needed to come work with me on installations in the evenings and on weekends.
Why am I sharing this information with you today? If you are brand new the balloon industry or working on making a transition from part time to full time I want to make sure you know that there is a lot of WORK behind running a business. There is no magic wand — the MAGIC comes when you write down your goals and get moving in the right direction. Then it takes a lot of time and action on your part to make those dreams come true. Here is the good news, if I can build a balloon business I know you can too with the proper support. In January of 2015 I sold my business to another local company so that I could focus on launching BalloonCoach.com. Now I focus the majority of my time to create the resources and support systems that I wish I would of had back in 2003 when I jumped into the balloon industry with both feet! The exciting part is my deal in selling the company was I wanted to stay an active member of the company to help with the transition so the company could grow, and continue to do what I love which is network and interact with the community that needs our decor services. I now have the pleasure of serving as the marketing manager and as needed crew leader for Johnathon Gerber as he grows Party People Events – part of Twisted Artz LLC balloon business to over $500,000 a year in gross sales and continuing to grow! Now you know my story, I would like to share a bit about another growing balloon business that many admire the work of. Cody Williams, CBA, Cody’s Red Balloon, Midland, Texas. I met Cody at Ballooniversity over 10 years ago. I remember seeing his photos online – a mix of floral and balloons with amazing style! Cody is a trained floral designer, and at the time was working for a florist, creating balloon decor from time to time for displays and events. Over the years Cody has attended many balloon classes and workshops including both BalloonCoach.com Parade Promotions & Profits classes in Chicago, hosted by Balloons by Tommy. Cody went from creating balloon decor as a part time venture while working in the floral industry to now jumping in with both feet to make his business soar working Cody’s Red Balloon full time! He now has a van he is filling full of amazing decor on a regular basis. I asked Cody what has helped him take the leap from working for someone else to having his own business. “The education from Balloon Coach, workshops, and conventions have help me grow my business where today I can see that I am able to make it on my own. Running your business full time is a lot of work and very rewarding. Hearing instructors who have a very successful business and how they got to that point in their life where they said, “it’s time to take my hobby and turn it into reality, their dream,” it’s really inspiring. Business classes are usually not enjoyable but they are what take you to the next level and set you apart from others.”   I’m delighted that Cody will now be a part of our Promotions & Profits teaching team in November in Orlando. Thank you to our friends at HiFloat for sponsoring Cody and his creativity for the event. If you would like to work side by side with Cody and our dynamic 9 person instructor team, reserve your seat today! April 30th is the last day for our 6 month payment plan. As a bonus when you register by April 30th you have access to online Marketing Courses valued at $598 Click here to see the details of Promotions & Profits Retreat Orlando, November 13 -16, 2018 seating is limited!   How do you know you are on the right road to make your dreams come true? If you are in need of support on your journey I encourage you to invest just $25 a month to learn from other business owners with our Passport to Success Webinar Program. Go to BalloonBossPro.com Click on Webinars to see the current months speaker and see all the details of our program set to support you and assist you in taking action.   Want even more support – click on Coaching to schedule time to work 1 to 1 with Joette     Thank you to our Sponsors for Promotions & Profits Year round learning via online workshops and yearly Retreat. Anagram, Betallic, Qualatex, Clik-Clik and HiFloat, their support in education helps our industry to grow!   Share your success stories with us email Joette@ballooncoach.com   Your Partner in Success, Joette Giardina, CBA Mentor. Motivator. Speaker. BalloonCoach.com

Confidence and Communication to Grow Your Balloon Business

Confidence and Communication to Grow Your Balloon Business

  When I took the step in 2003 to purchase a balloon business, I don’t think I really had any idea at the time how much confidence, self-esteem and communication would play an important role in the success of my business. I think by now most people have heard the saying “People do business with those they know, like and trust.” However, I don’t know that we always take to into account the need to evaluate where we are with ourselves.  That is, what we need to do to present ourselves confidently to our clients and business networks. I started BalloonCoach.com for a variety of reasons. The #1 reason was to be a catalyst for our industry; to provide resources and training I wish I had had at my finger tips when I became a balloon business owner in 2003. When I bought the company, I immediately went to training on how to make the balloon decor, but what I was missing was HOW to be a business owner. I had self doubts. Some of the thoughts that went through my head as I grew my balloon business:
  • “How am I to run a business? I don’t have a business degree!”
  • “I don’t have the right clothes to wear to a networking lunch”
  • “Who’s going to want to talk to “the balloon lady?”
  • “I’m too fat to fit in at a networking event, no one is going to talk to me”
  • “This client is not going to pay $1,000 for the balloon quote I just came up with”
Have you ever caught yourself with negative self talk? What do you do after that negative thought enters your mind? Do you let it control your decisions and actions? I think we all have at one time or another let negative self talk stop us from moving forward. As a business coach, people ask me – “Joette how did you grow your company?”  or “How do you handle price objections without taking it personally?” Bottom line is I grew my confidence over the years! The more I moved forward and took action (even when experiencing doubts and fear), the more I learned from each step of the way my confidence grew. And so did my income and gross sales! I’ll be honest I have been a leader since childhood. I was the kid that would volunteer to be in charge of things in Girl Scouts and at school. I enjoy meeting new people. This does not mean that I did these things without fear. There was often times of self doubt, however I took action anyway! Would you like to increase your confidence in business situations? If the answer is YES I have a GREAT resource for you. Nicole Welch (Nic), of GetHeartRadio.com presented a free webinar with me on February 15, 2018 to outline steps to assist you in your confidence & communication skills Click here to watch (Go to 6 minutes in if you wish to get right to start of her presentation) I supply the resources, now you take the action and I can’t wait to see how your business grows! I would love to hear how you apply what you learn, please email Joette@ballooncoach.com to let me know how you take action! For more information on Confidence and Communication to Grow Your Balloon Business, our Balloon Boss Mastermind program gives you access to over $3,000 of online training and ongoing support with access to a Balloon Boss Mastermind member only private group to help you problem solve situations in your business.  No need to tackle the business journey on your own.   Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker. Join Balloon Boss Mastermind today Tips and Inspiration from other balloon pros                      

Choosing the Right Training for Your Balloon Business

Choosing the Right Training for Your Balloon Business

The Balloon Business is booming and there are a lot of classes, conventions and workshops to choose from, both online and in person. View our live Webinar taped for you to hear from Balloon Coach Joette Giardina as she covers this subject and answers questions. Click here How do do you pick which is best for You? Write down – what your goals are for you balloon business:
  • Do you want to build a full time business with full time income?
  • Do balloons for church at no cost or for fun?
  • Entertainment focused or decor focused?
  What are your Pain points, the areas you need the most help with?   Do you have obstacles that make it hard to travel so that Online courses is what you currently need?   Are you able to take time away from home to learn hands on?   Ways to FIND the support you need. balloonbosspro.com Check with your local distributor about classes Check out your manufactures for distributors list and upcoming classes or conventions.   Sandi Masori, Rachel Porter and Joette Giardina will be providing Balloon Business Bootcamp Online July 22nd 2018 for 5 weeks.   Picking your Class Schedule at a Live event with class options.
  • If 2 or more people from the same company are attending the convention, it is best to divide and conquer. Learn as much as you can. You may take 1 or 2 key classes together, but splitting up gets you the most information.
  • Write down what you are wanting from your training before selecting your classes: What is your current top Pain point – difficulty in your business. What is a technique you would like to learn. Who have you always wanted to learn from. What is your top $$ customers requesting that you do not feel confident providing?
  • Print the schedule
  • Put a Star next to the class that solves a Pain point – problem for you
  • Put a smile face next to the people you want to learn from
  • Pick one class that you want to take JUST FOR FUN and put an ! by it.
  • Put a $ next to the business classes
  • You can use more than one symbol per class.
  • If a class has more than one of you labels it’s probably a class you should go to.
  • Then take the rest and see how they fit in the schedule and think How will I make my investment back if I take this class.
After you Choose an event to attend # 1 Reserve your hotel room #2 Set up to have a room-mate if you need someone to share expenses with Things to ask potential room mate – I have heard many horror stories from conventions past when people room with people they have never met. I know people who ended up sleeping in the tub or on the floor in someone else’s room to escape some crazy stuff!
  • sleep habits
  • smoker or non smoker
  • likes to turn room into a bar or likes to go to bed early
  • Snore?
  • Light sleeper?
  • Allergies to perfume or foods you love?
  • Shower Morning or night – how much time do they take?
#3 Schedule travel early to get best rates. Check on shuttles, Uber, Lyft, to the airport etc. #4 If driving, note if there is a daily parking fee at the hotel #5 Visit the website for the convention and take time to review the information!
  • Print the Event Schedule
  • Print the Class Descriptions
  • Print the Class Schedule
  • Look and see who the staff are, find out a bit about them
  • Check out the competitions and deadlines to enter
  • Review the classes and make your tentative schedule
#6 Take time to fill out the Registration forms and get them back to the producers to make their life a little easier (and save you time on site). Putting on a convention is a HUGE undertaking, help them help you by doing things in a timely manner. #7 Make an email file folder on your computer for ALL emails about the event to go in
  • Make it a habit to put all the notes there
#8 Make sure you are on the group Facebook page for the event and either turn on the notification or check it often to see new info. #9 Select your classes wisely; take time to really review the information Click on the link below and print this worksheet to help you with your decisions     Show your support to the event you are attending.  
  • Post on Social media you are attending the event (let your customers know you are continuing your education.
  • Purchase items from those folks at the vendor showcase, or if they sell from a class etc. No, you can’t purchase everything. But realize the reason people are selling items is to help make back the money they invested in the event. I do my best to support distributors that attend conventions and that provide education for the industry (something to think of next time you go to look for who to buy your balloons from)
  • Post thank you messages, and send a note of thanks to the company or people who organize the event you attend.
  • Give your honest feedback on what you liked and what can be improved in the future
  • Putting on a convention is a huge undertaking. Take time to thank the producers, staff, instructors and sponsors.
  • As you post photos in the future of jobs you land, or increased income from classes you take give a shout out to the teachers and event you learned from.
    Packing and Prep List for Convention  
  • Positive Mental Attitude
  • Smile and a good handshake
  • Check what the size and weight requirements are for your airline
  • Put suit cases out a week in advance so you are not totally rushed at the end.
  • Hotel and Plane Reservation numbers in my calendar
  • Deleting photos from Phone and Tablet, camera or purchasing additional cards to have room for over 1,000 photos!
  • Pack a lot of business cards! You are meeting hundreds of new people it’s great to share cards to network after event
  • Portfolio or marketing materials that you may share during conversation to get ideas from others on improvements you can make
  • Bring a special baggie or ladies even a cosmetic bag to put all the business cards in of the people you meet.
  • Pack your Power Cord for all electronics (WBC 2012 Jani Blocker was nice enough to buy me a universal power cord when I left my laptop cord at home – not cheap!)
  • Pack an extension cord they come in handy in your hotel room since we all have so many electronics! Make sure it is 3 prong, 3 plug end or power strip
  • If you have a back up power pack or battery for your phone – bring it!
  • Chap Stick
  • Hand lotion
  • Jacket or sweater
  • Logo Clothing to show off your brand
  • Backpack or day bag to keep your notebook, notes etc in from class to class
  • Clothing for the Awards Dinner, and anything within theme or fun for other parties and special events.
  • At least 1 Pair of scissors in your checked luggage
  • Hand pump for jams
  • Vitamins or Emergen-C! Typically you get lack of sleep and you are hanging out with about 800 people so keeping healthy is key!
  • Notebook, it’s nice to have extra Pad of paper for notes
  • Pens – easy to lose a pen or run out of ink
  • Highlighter if you like to highlight notes during class
  • Gum/Mints
  • Travel cup or money to buy one to have beverages in class and in your room
  • Travel Kleenex
  • Nail Clippers and file, with all the balloon work you are bound to break a nail!
  • Static spray
  • Swimsuit
  • FILES for the weeks events. If you are running crews while you are away and plan to be in touch with your crew. Email the information to yourself if you wish to review.
  • $$$$ You will want to have some cash and credit cards ready for meals and purchasing items from vendors
  • IF at all possible plan for a full 8 hours of sleep night before your flight. Once you get to convention it is easy to lose track of time and be up in the lobby talking to a new friend til all hours of the night and morning!
TIPS While at Convention Make friends with someone who has a car or split Taxi or Uber cost and run to a store to grab snacks and food for your room to reduce food cost. Volunteer to work on the hands on builds, teacher prep, or competition teams to learn new techniques and make new friends. Be proud to say “Hey, I helped make that and I know with confidence I can recreate for my client” When meeting new people that you do not want to forget take a photo of them with their name tag up by their face, this way when you return home and your memory is mush from meeting hundreds of new people you will easily be able to reference back to who is who! 2014-03-28 21.13.42 2014-03-28 21.13.47   Brenda Eng and Pearlyn Tam from Singapore After meeting at WBC they then came back to the USA for FLOAT 2014, and then WBC 2016, I enjoy spending time with people from around the world that share my passion for the Balloon Industry! Lots of fun memories are about to be created!           Eat meals with different people. It’s great to see old friends, but make some new ones too! IF you are not an outgoing person,and have a hard time meeting new people, relax and say hello! Networking is one of the main reasons I attend conventions. YES I want to learn from the classes. But the friendships I have made over the years from conventions have been my support system to grow my company and lead to many wonderful travels. *** Remember, lots of business cards!**     Ongoing training and support with monthly webinar programs at BalloonBossPro.com Twist & Shout is the premier convention in the US for Balloon Entertainers.     Join us online for our Workshops at BalloonBossPro.com, then Get into the Retreat for November!   If you are at FLOAT 2019, register in advance for our Lunch and Learn program you will get a Webinar before FLOAT to Prepare, Lunch and Learn on Tuesday of FLOAT and a follow up webinar after FLOAT to help you apply what you learned to your business!     If you have more questions on training email Joette@ballooncoach.com and I’ll be glad to point you in the right direction! Your Partner in Success,   Joette Giardina, CBA Mentor. Motivator. Speaker.     Stay connected on Facebook Balloon Coach Community we focus on balloon business topics Beginning Balloon Professionals we focus on how to create quality balloons

Making Dreams Come True!

Making Dreams Come True!

    The balloon industry is an amazing thing to be a part of. Each day we have the opportunity to make someones dreams come true. The mom who wants their child to feel special on their birthday. The corporation that wants their employees to feel special at an awards gala or holiday party. A convention that wants to create a WOW moment marking an announcement with a balloon drop. A bride who wants to create beautiful photos with three foot balloons during their photo shoot. The list goes on, as there are so many event reasons that balloons can be a part of. As I grew my business, I often felt overwhelmed with the load of responsibilities. I carried an amount of things I needed to get done in a day. Sometimes I would lose sight of why I had a balloon business and what I needed to focus on. Then I would remember – I have an amazing job, the opportunities to turn a celebration into a memorable event, and create something people will remember for a lifetime. One of the keys to making dreams come true is providing excellent customer service to our clients. 5 Tips to provide excellent customer service to make our Clients Dreams come true.
  • Responding to phone call, email or contact forms quickly. In the age of everyone online via their smart phone, if someone does not get a speedy response they just move down the line to the next company.
  • Being prepared to answer pricing questions for your standard services.
  • Make the client feel special. Listen to their needs and make sure you are not distracted while talking with them.
  • Communicate clearly with the client about payment expectations and time frames.
  • Always be on time for delivery and meet set-up deadline times.
There are many more levels of customer service to be explored. In November 2018, Promotions & Profits Retreat is going to Disney Springs. Our retreat is going to focus on creating a business that is focused on excellent customer service. From hands on experience in creating decor for Staged Photo Shoots to create professional photographs of your work to use in marketing when you return home, to diving into marketing strategies to use on and offline to build your customer base and loyal repeat clients, we’ll have it all. Have you ever dreamed of going behind the scenes of one of the most magical places on earth to find out how the magic is created? I am delighted to announce that  

Business Behind The Magic Tour:

Pull back the curtain and discover the heritage and daily operations that bring our theme parks to life.
You’ll have access to areas that guests rarely see, and get the added benefit of Disney Institute business insights that explain the “how” and “why” behind the magic. You and your group will be immersed behind-the-scenes as we share our approach to leadership, service and employee engagement.
This is not a ticket you can just purchase on your own, it is an experience for groups and companies, and now we bring it to Balloon Professionals. I have always dreamed about going behind the scenes and look forward to sharing this experience with you! Mark you calendars for November 12 – 16, 2018 to join us for Promotions & Profits Retreat Disney Springs. You have the opportunity to sign up for our special bonus day on the 12th to have the above experience. Only a total of 75 spots available for the event. Grab your seat today – Payment plans available.   Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker.    

Cold Calling or Building Relationships: Which do you prefer?

Cold calling or building relationships: which do you prefer?

On an October 2017 webinar with Chad Johnson, Creating Sales Opportunities was a hot topic. When we brought up the words “Cold Calling” the responses ranged from – “gives me chills”, “I don’t know what to say”, “I don’t know who to call”, “what happens when I get tongue tied?” …to a few who said they are OK with it, but not their favorite thing to do. My question – how does it make you feel when I say I would like you to work on building relationships with people in your community. Does that sound a little less stressful? It does to me. I’m a people person. I can talk to just about anyone, and I honestly like to get to know about them. I find it interesting to know where people are from, about their families, why they chose the career they are in and so forth. Yes, I know not everyone has the gift for gab that I do, but even those who are shy tend to feel more comfortable in choosing building relationships, rather than “doing a cold call”. Call and make appointments. Visit local venues. Join a networking group of business professionals and organizations in your area. Meet people and GROW the amount of people that know your business exists. Who do I choose to build relationships with? Other event industry professionals, and cool business minded people in my city that are inspiring to be around. There is something to be said about being in the room with a group of like-minded individuals that have a goal and purpose in life, are experiencing success and are “go for it” folks. The energy in a room of people can either empower you, or drain you. I prefer to be in rooms filled with positive energy and good vibes. Build relationships with other event professionals that service your clients. Meet Heather, she is an upscale floral designer that has a glowing personality and excellent reviews for her artistic designs. I went into Heather’s shop years ago to introduce myself (In person “cold call”) and let her know the services I offer. We exchanged cards and over time she did refer me to a client, however I really did not have any other interactions with her and we did not know each other well. Then I had an opportunity to be a part of a special art exhibit at the Art Institute. An event planner who follows my balloon work, Maricel, was helping organize a special show at the Museum of Fine Art, St. Petersburg, FL. She asked me to be one of the featured artist for the event. We went to the museum and each of us selected a piece of art to be inspired by and then create our own piece and place it with the art at the Museum. When first approached I thought, do I have time for this? Is what I’m going to do even a fit for this event? Why would I do this? Then I thought, what a cool opportunity to have my work in an Art Museum! I always like being a part of things that Maricel does because she is a part of great events. The piece I choose was Dancing on the Streets Paved in Gold. Made with found objects, shells, keys, rocks, beads etc. I loved the dancing people and thought how fun it would be to make them out of un-inflated balloons. We created a Balloon Pedestal for the display, to make the figures look like they were jumping out of the painting. At the show people were amazed that the figures were made out of balloons. Heather was also a featured artist and now got to see that I created things different than what she had in her mind of what balloons could be. She started following my work on FaceBook and started referring me to her clients who live in large homes and beautiful estates. This took me from being that person who walked into her shop “selling balloons” to a fellow artist. Heather then knew who the right person would be to build a HUGE Hot Air Balloon Photo opp for a United Way event. I know you might not get asked to be in an art show, but what I hope you understand is that Maricel referred me to do this event because she knew, liked, and trusted me to do a good job. From that more people became aware that my business existed, and has led to great events and new clients including large event companies. Maricel is now a raving fan, and continues to refer me out because we built a relationship. I also refer people to her, building relationships is not all about what is in it for me..but helping each other out. Last week I participated in 2 Bridal Vendor Showcases. My mindset is that I’m not there to meet brides. I mean yes, that would be wonderful to have some brides book with us! But I’m really there to make sure all the vendors know Party People is still in business and what the new things are that we offer. Why am I focused on the vendors? They work with dozens to hundreds of events a year. A bride typically is one main event (now yes, we can land baby shower, birthdays etc). However, I like focusing on the people who can lead me to a LOT of clients versus just one. I had a wonderful time meeting up with some vendors who I have not been in a room with in years. We had worked the same events..but I had gone in early to decorate, and they went in later to set the flowers or the food etc. Event Industry people tend to be fun to hang out with – and understand the crazy hours we work! Referring business to the venues in your area and other vendors is helpful for you because what goes around comes around – you help others with a genuine heart and they will help you. I can go on and on about how networking with key vendors has improved my business. However I would prefer you spend your time going out and forming new referral sources and building GREAT relationships! You got this! Grow your business! If you need more help I have several blogs, free webinars and monthly webinars on the subject of networking and sales on BalloonCoach.com. I offer One to One coaching and we have a wonderful Passport to Success Monthly Webinar Program the 4th Tuesday of every month that now comes with an Action plan and follow up Action Plan Q & A with me the 1st Monday of each month. The replay from October and Action Plan follow up webinar from November are available in your member area for current members. Check out our resources and if you have any questions please email me Joette@ballooncoach.com Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker.    

Face Your Fears and Take Action

Face Your Fears and Take Action!

  What is your FEAR? As you wake up today and look at your plans for the future, in reaching for your dreams, what scares you? It is OK to have fear, we all have something in our life that tends to creep up or jump out at us and keep us from becoming all that we can be. Common Fears that keep us from our full potential include:
  • Fear of failure
  • Fear of speaking in public
  • Fear of opening ourselves up to others
  • Fear of being criticized
  • Fear of heights
  • Fear of snakes
  • Making a fool out of ourselves
  • Fear of Success
I am a bit of an Expert on Facing Fear. Something you may not know about me is prior to my full time career in the balloon industry, my college degree was Recreation & Leisure Studies with an emphasis in Outdoor Education. My internship (where I met my husband, Brian) was at Bradford Woods, ran by the University of Indiana. Each week we had students and corporate groups that came to the camp for Team Building and Challenge course experiences. My job as a high ropes facilitator was to tie the harness onto climbers correctly so they would not fall to their death from 100 foot platform up in the air. I would then have the climbers on belay (a rope tied from their harness, and attached to me to guide them as they were in the air to keep them safe while facing their fears through the high ropes challenge course). Talk about an exciting job! Each day, I helped people face their fears and celebrate with them as they accomplished the journey! Brian and I always wanted our daughter Marlee to have that same awesome feeling of being up in the tree tops and facing her fears. In 2013, our family took a trip to West Virginia to an adventure camp.     First step is training:
  • What can I expect from the experience
  • What do I need to be successful, have the right equipment
  • Ask questions as needed
  Next step is practice. They run a line just off the ground to learn what it will feel like up in the cable sitting in your harness. And the last step? Jump – Go for it!               Why do I tell you this story? Because BalloonCoach.com is here for you with the resources you need to support you as you face your fears to grow your business. Free services include: Blog Online Magazine Elevated.Events YouTube channel   Resources to Purchase: Downloads Live Workshops Online Workshops Decor 101 Training Webinars Replays Action Plans Monthly Office Hours with Joette to have Q & A and talk about what worked great and what you are struggling with. With our Passport to Success Webinar Program you get all of those things for just $25 a month! We provide you with the training to help you prepare and then it’s your opportunity to GO FOR IT! I bought Party People back in 2003, I had no idea what I was getting myself into, but I knew it was what I wanted to do. It may be a bit scary as you make cold calls, or go interact with new people at networking events, however as you do the activity it can be exhilarating and lead you to business growth and increased sales. BalloonCoach.com was created to give YOU the resources I wish I would have had at my fingertips when I started in the events industry. If you want more support on your journey, we offer a One to One and Elite Coaching plan to help you form and plan and take action. The Balloon industry is Growing. A big key to success is Facing your Fear, take that first step, ask for help as you go so you can grow! Would love for you to share your success stories in our online group https://www.facebook.com/groups/ballooncoachcommunity/ or email Joette@ballooncoach.com   Your Partner in Success,         Joette Giardina, CBA Mentor. Motivator. Speaker.   For monthly webinars and training head to BalloonBossPro.com